Case Study: Linkit Software Corporation (EZ-Maintenance.com)

Linkit software came to us in late 2004 for help with their PPC and SEO compaigns. They had used an SEO company prior to Linkateer and weren't happy with the results. From our analysis most of the work done on their site was focussed on the 'On Page' side of SEO. In other words their site didn't have quality links pointing in. They also needed consulting to set up an effective PPC advertising campaign.

Roughly two and a half months into their SEO compaign we were able to position them at the top of Google, Yahoo, and MSN for their targetted keywords! In fact we've been able to keep them there ever since, and for a year and a half now they have dominated the serps in their industry!

We were able to increase their organic traffic levels by over 400%! Remember they did have another company for over a year and a half and did have some presence in the serps. So increasing their traffic by 4 fold in the smaller niche market they are in is nothing simple!

Many of the keywords we target for them are very competitive in their industry and get as many as 40,000 searches per month on the Overture network, in fact the prices for PPC go up to $8 per click for some of their keywords! When you consider we have them ranked in the top 3 for almost all their keywords, you can imagine the great ROI they are getting!

If you haven't heard of Linkit Software yet, you will soon! Thanks to them having a very passionate and motivated CEO and some great help from our company, they are now launching their EZM Web product and already have a list of companies that have pre-signed up that are some of the largest and well known companies in the world!

In addition to doing great things for their SEO campaign, we were able to help them set up an effective PPC advertising campaign. Initially Linkit Software had tried using Google Adwords on their own. They even had someone from Google suggest a campaign for them. The result was they spent $3500 in a short time with nothing to show for it! We were able to help them develop a strong campaign that compliments their SEO campaign. PPC and SEO really do work together, and when you set them up right to compliment one another, all you get are increased profits!

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